Social Media Community Management test
Summary of the Social Media Community Management test
This Social Media Community Management test evaluates the ability to deliver appropriate and effective social strategies. This screening test will help you hire experts who can help your organization improve its online presence and increase brand loyalty.
Covered skills
Strategy and planning
Communication and moderation
Content management
Data and Analytics
Use the Social Media Community Management test to hire
Social media managers, social community manager, social media specialists, digital marketing managers, content managers, and other roles that involve managing and growing online communities for businesses and organizations.
About the Social Media Community Management test
This Social Media Community Management screening test evaluates candidates on their ability to develop and implement effective community management strategies, communicate and moderate effectively, manage content, and analyze data and analytics. Hiring candidates with strong skills in these areas can help improve a company’s online presence and customer satisfaction.
This test assesses candidates' knowledge and skills in key areas of social media community management. Candidates will be evaluated on their ability to identify potential markets, engage with their community, and develop effective community plans. Additionally, candidates will be tested on their ability to communicate and moderate effectively, including managing customer feedback and conflicts.
Candidates will also be evaluated on their ability to manage content, including creating, deploying, and reviewing content. Finally, candidates will be tested on their ability to analyze data and analytics, including measuring success and KPIs, and analyzing trends in the community.
This screening test will help you identify social media community management professionals who have the necessary skills and experience to excel in your organization. Candidates who perform well on this test are likely to be effective communicators and problem-solvers. They will help your business improve customer engagement and build a strong online presence.
The test is made by a subject-matter expert
TestGorilla’s tests are created by subject matter experts. We assess potential subject-matter experts based on their knowledge, ability, and reputation.Before being published, each test is peer-reviewed by another expert, then calibrated using hundreds of test takers with relevant experience in the subject.
Our feedback mechanisms and unique algorithms allow our subject-matter experts to constantly improve their tests.
Brian B.
Brian has launched many digital marketing campaigns over the years, working extensively with social media and community forums, but also with SEO and paid search. He has worn many hats over the years, also working in customer service, operations, and project management.
He is a keen learner, and holds a range of marketing and project management certifications.Brian is also an avid traveler, and you may see him trying the local cuisine in restaurants and cafes around the world.
Reliability: Cronbach’s alpha coefficient = .65
Face validity: Candidates rated this test as accurately measuring their skills (average score of 3.94 out of 5.00).
Criterion-related validity: Candidates with higher scores on this test received higher average ratings from the hiring team during the selection process (r = .11, N = 210).
For an in-depth look at interpreting test results, please take a look at our Science series articles: How to interpret test fact sheets (part 1): Reliability, and How to interpret test fact sheets (part 2): Validity.
For an explanation of the various terms, please refer to our Science glossary.
Reliability and validity | Sufficient data available | Analyses and checks conducted | Outcome |
|---|---|---|---|
Reliability | ✔ | ✔ | Acceptable |
Content validity | ✔ | ✔ | Acceptable |
Face validity | ✔ | ✔ | Acceptable |
Construct validity | ✔ | ✔ | Acceptable |
Criterion-related validity | ✔ | ✔ | Acceptable |
Group differences | |||
Age differences | Pending | Pending | Pending |
Gender differences | ✔ | ✔ | Acceptable |
Ethnicity differences | Pending | Pending | Pending |
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